FORDelm Inc. – Strategic Growth Planning & Marketing

"Propelling the growth of your organization and the success of your marketing initiatives"

Insight:

–bring exposure from hundreds of small & large, Canadian/US businesses

–launched several multi-million dollar projects for a large Canadian bank

–reduced launch times 30%, cut re-work up to 40% and development costs 25%

Inter-discipline thinking:

–link across silos: experience in marketing, product mgt, strategic planning, cash mgt, trade finance, web specialty, B2B, non-profits

–combine art and science of management to wage campaigns, gain advantage against the competition

–York MBA (Org. Behaviour & Entrepreneurial Studies), Queen’s B.Com (Accounting)

Integrity:

–valued by business partners for straight talk, clear thinking, and relationship skills

Innovation:

–challenge a team for NEW ways of doing things, assumes the status quo is guilty until proven innocent

–experience creating outside the box processes, products, marketing campaigns